Published December 3, 2025
Another Luxury Sale in The Preserve
Written by Joey McCloskey
ChatGPT said:
Another Successful Luxury Sale in The Preserve at Echo Estates
Gray Fox Realty is proud to celebrate the sale of another stunning luxury property in The Preserve at Echo Estates, just steps from Battle Ground Academy. Working in the Franklin luxury market is always a privilege, and this year we've had several opportunities to serve clients in this incredible community. Each experience reinforces why our full-service flat fee model is such an ideal match for high-end sellers who want exceptional service without the excessive commissions.
When we met with this seller, it was immediately clear that our approach would save them a substantial amount of money while still delivering the elevated service, technology, and expertise their home deserved. And the results speak for themselves — but don’t just take our word for it. Here’s what the seller had to say:
“Gray Fox Realty offers a flat fee to sell your home with incredible full service. They have a great understanding of the market and the photos, listing, and communication are top notch. Joey and Mike are hardworking honest realtors who always have your best interest at heart. They went above and beyond so many times during my listing. They took issues and concerns seriously and always found great solutions. GFR has a wonderful list of vendors who they work closely with who offer quick, reasonable and quality services. I saved over $50k in real estate commission. Thank you, Gray Fox Realty, for helping me to close this chapter in Franklin TN. I could not have asked for a better real estate team.”
Hearing feedback like this fuels everything we do. Our mission has always been to deliver exceptional real estate service while helping clients keep more of their hard-earned equity, and this sale is a perfect example.
The Numbers Tell the Story
For this $2.5M luxury home, the total listing commission paid to Gray Fox Realty was just $9,990.
Compare that to a traditional 3% listing fee — roughly $75,000 — and the savings are undeniable. Our client kept over $50,000 more in their pocket while still receiving full-service marketing, expert negotiation, and hands-on support from start to finish.
Luxury service. Flat fee. Massive savings. It’s a model that simply makes sense.
Thinking of Selling or Buying?
Before you hire a traditional commission-based agent, call Gray Fox Realty.
Let us show you how our flat fee model delivers unmatched value without sacrificing the personal, high-quality service you deserve — no matter the price point.
📞 Reach out today and let’s talk about your goals.

